
No one does festival makeup quite like this iconic MUA—here are 4 trends she predicts will dominate Coachella.
While the only crossover between Euphoria and Coachella we've seen was Zendaya's unexpected performance during Labrinth’s 2023 set, the vibrant makeup featured in the teen drama has undoubtedly set a high standard for festival beauty. Let’s be honest: there’s an undeniable allure to the desert’s sand, the pulsating strobe lights, and the chunky eye glitter that feels just... right. If you’re reading this, it's likely that your Coachella tickets are already nestled in your inbox (or, like me, you are visualizing scoring a ticket soon) as you scramble to put together your Instagram-ready looks for the upcoming music-filled weekends. While your outfit is crucial, the aspect that people will truly notice when you’re packed amidst a crowd of concertgoers is your makeup—so we asked the talented Donni Davy, the leading force in campy, glittery beauty and co-founder of Half Magic Beauty, for some inspiration.
“This isn’t the year to go with a clean-girl aesthetic at Coachella,” Davy advises. “I think we’ll witness more daring looks this year, such as shimmery smoky eyes and frosty lips.” However, the celebrity makeup artist also acknowledges that glitter accents and face gems remain essential—“You simply can’t do festival season properly without them,” she states. After creating Chappell Roan’s iconic butterfly look at Coachella ‘24, Davy is well-versed in making a splash at the grandest of music festivals. The Emmy-winning makeup artist anticipates a wave of contemporary grunge looks mixed with nostalgic elements (hello, frosted lips?) to enliven the sand-dusted crowds. Below, you'll find the trends to adopt, precise products to emulate them, and this California native’s insights on protecting your makeup from the sweltering desert heat.
**2025 Coachella Makeup Trends:**
**Indie Sleaze Sparkle**
My interest piqued when I heard the phrase “shimmery smoky eyes,” instantly conjuring images of Doechii’s slate-gray Grammy look and “unapproachable” makeup. Whether you go for a smudgy-shimmery indie sleaze effect with a layer of dark, sparkling eyeshadow (so reminiscent of 2010) or opt for glitzy eyeliner, there’s no right or wrong way to rock this eye—just make sure it’s bold. Davy recommends starting with a smoky eye—ideally with a sparkly cream shadow—choosing her Half Magic Sparklestik in Noir or Never as her go-to. She claims a couple of swipes of these pigment-rich sticks create “the easiest smoky eye ever,” promising durability into the late hours. Additionally, for fans of eyeshadow sticks, we also suggest this sweat-proof shimmering option from Laura Mercier (especially in Nuit, a captivating gray-navy) thanks to its 24-hour wear and smudge-proof properties.
The makeup artist emphasizes the importance of duochrome eyeshadows in a striking festival look. Davy specifically picked the Electric Butterfly (a true Euphoria violet) and Blushing Lizard (a shifting taupe blue) as her recommendations for concert lights, given their ability to showcase a universe of changing colors that remain wearable. “They adapt beautifully to various lighting, making them dynamic and attention-grabbing,” Davy reflects. “You’ll definitely get inquiries about what eyeshadow you’re using if you wear these.”
To elevate any festival makeup, a generous application of light-reflecting glitter is essential, ensuring your eyes are as lively as the music. “We refer to this product as the ‘gateway to glitter,’” Davy shares about the Glitterpuck Pressed Glitter, which can be applied wherever a dash of sparkle is desired—eyes, lips, skin, anywhere. Featuring a water-infused base, these pressed pigments deliver significant shine with just a single swipe. “You’ll achieve an incredible, weightless glitter overlay on your lids that lasts all day without any fall-out,” the artist enthuses. Dust this powder over dark, matte eyeshadow for a look reminiscent of the California night sky or heighten an already-shimmery appearance for an eye-popping finish perfect for a festival.
Still hunting for the ideal product to create that indie sleaze eye? Check out Lemonhead LA’s gel-based Spacepaste glitters. Previously featured on Euphoria, the brand’s legendary eyeshadows have recently gained recognition on Aimee Lee Wood’s character Chelsea in season 3 of The White Lotus, as highlighted in an Instagram post by head makeup artist Rebecca Hickey. The lavender duochrome hue Houdini would evoke a vibe reminiscent of Rue (Zendaya), or you could opt for a black diamond shade for an edgy festival-chic moment.
**Get the Look:**
- Half Magic Sparklestik Eye Crayon in Noir or Never
- Lemonhead LA





























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No one does festival makeup quite like this iconic MUA—here are 4 trends she predicts will dominate Coachella.
From indie sleaze aesthetics to frosted lips, the beauty trends that Euphoria's lead makeup artist anticipates will take center stage in Indio.