Flat-Shoe Alert! These Alternative Clogs Are Set to Compete with Your Birkenstocks
As we all know, a shift in seasons naturally brings about a change in footwear styles, but there’s one trending shoe gaining traction that many fashion insiders didn’t see coming: Rothy’s Casual Clog. So, what is Rothy’s? And what’s a casual clog? I’m here to delve into the slip-on flats that are dominating TikTok right now and appear ready to take over from your Birkenstocks.
First, let’s take a step back. Clogs, in their traditional form—with wooden soles—have made a gradual comeback, sparked by Chloé’s creative director Chemena Kamali, who initiated a bohemian revival with her debut collection for the brand last spring. Since then, a number of stylish celebrities have embraced the wider clog trend, including Iris Law, who opted for a pair of flat brown leather clogs recently.
The laid-back, slip-on version saw a surge in popularity in 2020, largely due to the significant influence of the Birkenstock Boston clog, which remains a favored choice among fashion enthusiasts, editors, and influencers, with new colors and materials being introduced each year.
Now, let's turn back to Rothy’s—what makes them stand out? Everyone appreciates a flat shoe that is truly comfortable, and this American brand makes comfort a priority with its patented EverDreamy Footbed, marketed as providing "luxe, dream-like comfort." Additionally, they tap into the current trend of "ugly shoes"—the idea that every outfit feels cooler with an unexpected flat shoe—and they do so in a minimalist fashion that appeals to those who prefer less ostentation.
I’ve seen them styled on TikTok paired with slouchy knits and A-line skirts, but they’re equally suitable with a relaxed tailored suit. Personally, I would style them with slightly oversized trousers, a blazer, and a textured top. Versatile? Absolutely. Even better, Rothy's clogs are machine washable, crafted from recycled materials, and priced similarly to a standard pair of flats from brands like COS or Arket. The current collection includes three styles: The Casual, a timeless and straightforward design; The Classic, Rothy's interpretation of traditional clogs; and The Buckle, featuring subtle gold accents. All are available in a variety of neutral shades and incredibly soft materials.
Given their comfort and credibility (not to mention Meghan Markle's endorsement when she wore their pointed-toe flats in 2018), it’s no surprise the brand is gaining traction on social media, with search interest increasing as we approach spring.
Scroll down to shop Rothy’s Casual Clogs along with other pairs we adore.
SHOP ROTHY'S CASUAL CLOG:
Rothy's
The Casual Clog in Soft Black
These straightforward clogs are perfect for adding a casual touch to your favorite tailored ensemble.
ROTHY'S
The Casual Clog in Dove
A wonderful color to pair with light-wash denim and an oversized cardigan in a similar tone.
ROTHY'S
The Casual Clog in Mountain Grey
Ideal if you prefer something gentler than black.
ROTHY'S
The Casual Clog in Butternut
SHOP OTHER CLOGS WE ADORE:
BIRKENSTOCK
Boston Chunky Suede Clogs
A fun summer twist on the classic Boston clog.
Clarks Originals
Torhill Mules
A charming blend of clog and loafer.
Birkenstock
Boston Slip-On Clogs
An updated neutral version of the beloved Boston clog.
A.EMERY
Louis Suede Clogs in Anthracite
This rich chocolate-brown suede pair pairs beautifully with low-rise jeans and an oversized leather jacket.
Chloé
Jeannette Studded Leather Clogs
Chloé excels in high-fashion clogs.
Isabel Marant
Mirvin Shearling-Lined Suede Clogs
Cozy shearling lining for chilly days.
M&S Collection
Suede Slip-On Flat Clogs
These suede clogs from Marks and Spencer appear much more upscale than their £40 price point.
ZARA
Buckle Detail Split Suede Clogs
AND/OR
Llando Suede Slingback Mule Clogs
An eclectic "grandpa" style, perfect with a white shirt and black suit trousers.
Next
Black Forever Comfort Stud Close Toe Clog Heels
Closer to a traditional clog but equipped with Next's Forever Comfort footbed for cushioned steps.
An affordable option that provides a spring-ready alternative to your beloved UGGs.
Explore More:
Ugly Shoes
Mules
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Flat-Shoe Alert! These Alternative Clogs Are Set to Compete with Your Birkenstocks
The trendy Rothy’s Casual Clogs are poised to become your preferred footwear for warm weather. Continue reading to learn why and explore the collection.