A Tranquil Spa, Art Deco Accommodations, and Exquisite Dining Options—Here Are the Latest Hotels You Should Be Aware Of.

      Summer is finally here, bringing the familiar flurry of group chats about travel destinations, packing lists, and hotel choices worth considering. I've noticed that the place where you stay significantly influences the trip—sometimes even more than the destination itself. Whether it’s a local staycation or an international getaway, my hotel selection has begun to mirror my clothing shopping: they must be visually appealing, make me feel good, and be functional for whatever mood strikes me that day.

      When I'm in London, I'm drawn to accommodations that feel somewhat secluded yet connected to the city—a place that gives me a sense of escape without actually leaving. Access to a quality spa or an excellent restaurant adds to the experience. When traveling abroad, I prefer well-designed hotels that don’t feel overly polished. I'm not necessarily seeking constant excursions or tightly packed schedules; if I can spend an entire day on the property without feeling like I’m missing out, that’s a bonus. A place like The Sundays in Hamilton Island, Australia, captures this perfectly, offering a wellness area, a club, and inviting rooms that I’d happily occupy all day.

      I also pay attention to finer details: the lobby's playlists, the crowd checking in, and whether the hotel restaurant is a place I’d suggest to friends for dinner. A hotel doesn’t have to be trendy or viral to be appealing; it just needs to have a vibe that feels in tune. The best hotels always manage to achieve this balance. This year’s hotel openings, from a stylish boutique in Fitzrovia to a luxurious beach resort in Okinawa, are genuinely thrilling.

      Also, I’ve noticed that my hotel preferences reflect my current travel habits. I don’t need five different pools or hushed lobbies—what I seek is comfort blended with style. Perhaps there’s a vinyl record player in the room, or a minibar that feels thoughtfully curated instead of corporate. Maybe it’s the kind of place where I might run into someone I follow on Instagram, yet I can still feel at ease in joggers. The best hotels get this balance just right.

      Below, I’ve compiled a list of the most stylish and intriguing hotel openings of 2025, covering London, Europe, and beyond. From fashion-forward stays to hidden beachside retreats, these new additions are worth noting.

      **The 6 Coolest New Hotels:**

      **The Newman, Fitzrovia**

      **Opening:** Summer 2025

      **Location:** Fitzrovia

      **Website:** www.thenewman.com

      Scheduled to open in one of central London's most walkable areas, The Newman offers a sophisticated alternative to the trendy boutique hotels of the past. The Fitzrovia location itself is appealing, with its blend of galleries, cafes, and serene spots, but what stands out is the atmosphere: less about the scene and more polished. The interiors reflect the area's artistic heritage with a mix of creative details and inviting spaces. The on-site restaurant features a menu that feels like an upscale local favorite, and the spa is set to be the perfect remedy for urban stress—ideal for a weekend getaway.

      **Rosewood Miyakojima, Okinawa, Japan**

      **Opened:** March 2025

      **Location:** Okinawa, Japan

      **Website:** www.rosewoodhotels.com/miyakojima

      Rosewood Miyakojima gives you a strong urge to book a one-way flight. Nestled along a serene stretch of the Okinawan coast, this resort consists of standalone villas, each with its own private pool, seamlessly blending into the verdant surroundings. The minimalist yet exquisite interiors showcase local artistry and natural materials. It feels secluded and intimate, but ample activities are available for those wishing to socialize: beachfront dining with ocean vistas, traditional spa ceremonies, and cultural experiences reflecting the island’s rich heritage. It perfectly balances complete relaxation with immersive exploration.

      **Sir Devonshire Square, Shoreditch**

      **Opening:** 2025

      **Location:** Shoreditch

      **Website:** www.sirhotels.com/devonshire-square

      This new addition by Sir Hotels injects real character into Shoreditch. Set in a former East India Company warehouse, the building retains its original structure while featuring interiors infused with color, texture, and art. Expect velvet furnishings, vintage pieces, and a slightly casual finish that gives boutique hotels their homey charm. With an all-day café, a courtyard for a peaceful retreat, and private areas serving as members' lounges, it’s a place to kick off your day with artisan coffee and unwind in the evening with cocktails among creative individuals, making it a popular spot during Fashion Week and beyond.

      **Rosewood Amsterdam, Netherlands**

      **Opening:** June 2025

      **Location:** Amsterdam, Netherlands

      **Website:** www.rosewoodhotels/amsterdam

      Occupying a former Palace of Justice, Rosewood Amsterdam emanates grandeur without being ostentatious. Located right on the Prinsengracht canal, the design melds Rosewood