
Bella Hadid has just introduced a new line of fragrances, and one stands out as the obvious favorite.
If you’re like me and constantly searching for the latest perfume releases, you may have heard that Bella Hadid's fragrance line has just launched in the UK. The supermodel has been actively promoting her collection, Orebella (pronounced aura-bella), and I was fortunate enough to speak with Hadid about this exciting venture. I also managed to get samples of all the scents.
We recognize that choosing the perfect perfume is highly subjective. While some may gravitate towards sweet, gourmand fragrances, others might prefer rich oud options. Nevertheless, Hadid's thoughtfully curated selection has something for everyone. After testing each scent for over a week, as a fragrance-loving beauty editor, I have identified my personal favorite. Continue reading to find out which Orebella perfume topped my list.
When Did Orebella Launch in the UK?
For those who are unaware, Bella Hadid initially launched her fragrance line in the US back in May 2024. The perfumes have just recently become available in the UK, premiering exclusively at Selfridges on May 15th.
How Many Orebella Perfumes Are There?
There are currently four gender-neutral fragrances in the collection, each drawing inspiration from the healing properties of nature. The scents are presented in sculptured bottles that fit comfortably in your hand, and each formula is designed to integrate into your skincare routine.
Hadid created these perfumes because she is sensitive to alcohol-based fragrances. They feature an alcohol-free formula combined with essential oils and skin-nourishing ingredients, such as shea, jojoba, and almond oil. Each scent employs a bi-phase parfum formula that blends when shaken and can be applied directly to the skin for a moisturizing effect. Pretty impressive, right? While I wouldn’t suggest spraying the formula all over your clothing, I can confirm that using it on the skin is delightful. Once mixed, each perfume has a milky consistency.
Which Orebella Scent Is Bella Hadid's Favourite?
Before I share my top picks, you may be curious about which scent Hadid prefers. During our conversation, she mentioned that her favorite is Window2Soul, a floral fragrance with notes of rose, jasmine, lemon, and tonka bean. "Window2Soul is my everyday girl," Hadid stated. It’s an excellent choice in my opinion.
The Best Orebella Perfumes, Tried & Tested
Best floral Orebella perfume: Orebella Window2Soul
Best woody Orebella perfume: Orebella Salted Muse
Best warm Orebella perfume: Orebella Blooming Fire
Best spicy Orebella perfume: Orebella Nightcap
1. Orebella Window2Soul
Best for Everyday Wear
OREBELLA
Window2Soul Eau de Parfum
Key notes: Lemon, geranium, mint, jasmine, damask rose, tonka bean
Interestingly, my favorite Orebella perfume aligns with Bella's (we're clearly on the same wavelength). It truly is the ideal everyday scent, featuring a beautifully light, fresh, floral fragrance. While rose and jasmine are the centerpiece, the addition of lemon and mint enhances the floral notes and elevates the scent significantly. The result is a delightful green, herbaceous quality that makes you feel as though you're strolling barefoot through a lush greenhouse. I can't imagine anyone disliking this perfume, and I understand why Hadid speaks so highly of it.
2. Orebella Salted Muse
Best for Summer Evenings
OREBELLA
Salted Muse Eau de Parfum
Key notes: Sea salt accord, pink pepper, olive tree accord, fig, lavender, cedarwood, sandalwood, amber
Second on my list is the intriguingly unique Salted Muse fragrance. It’s undoubtedly one of the most distinctive scents I’ve encountered, and I appreciate when brands experiment with fragrance notes. If I were to categorize it, I would describe it as a woody, aquatic scent—perfect for warm summer evenings. The sea salt accord and cedarwood provide a fresh, earthy aroma, while the hints of fig and lavender introduce a rich, unexpected warmth as the scent develops on the skin. Spritzing this feels like indulging in a seaside spa experience, complete with a full-body massage and the soothing sound of crashing waves.
3. Orebella Blooming Fire
Best for Hot Summer Days
OREBELLA
Blooming Fire Eau de Parfum
Key notes: Bergamot, cedarwood, clove, cardamom, Tahitian monoi, jasmine, patchouli
This warm, solar fragrance is another fantastic option for summer. I would even say it’s the ultimate summer perfume, with subtle hints of sunscreen. While the tropical notes take center stage, the dry-down on the skin reveals a complex base of jasmine and patchouli, giving the perfume a remarkably rich and sophisticated feel. Toss this in your beach bag and watch everyone around you be enchanted















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Bella Hadid has just introduced a new line of fragrances, and one stands out as the obvious favorite.
Orebella is now accessible in the UK.