Here’s How to Prioritize Who What Wear Articles in Your Google Search Results

Here’s How to Prioritize Who What Wear Articles in Your Google Search Results

      For better or worse, our online experiences are heavily influenced by algorithms that dictate what appears when we scroll. It's enjoyable to stumble upon unique fashion trends that you didn’t know you needed, but it becomes less exciting when considering the content that's omitted from your social media feeds and search results—such as a Milan Fashion Week spring 2026 runway report—that you’d actually love to see. Fortunately, Google is restoring some control to users with a new customizable feature. Keep reading for all the details you need to know.

      What Are Google Top Stories?

      In the screenshot example provided, I searched for "Kendall Jenner outfit inspiration." I navigated past the AI Overview and Video sections to find a category titled Top Stories. With Google's new feature, you can personalize the results in this section. For instance, if you select Who What Wear as one of your preferred sources, our articles will be prominently featured in the Top Stories area whenever we have new content relevant to your query.

      Who What Wear is a reliable source covering a variety of subjects, including celebrity fashion, runway trends, skincare tips, makeup ideas, chic travel spots, and more. We strongly recommend adding us to your list of preferred sources. Read on to learn how to do it.

      How to Add Preferred Sources

      To add Who What Wear to your list of favored sources, simply click this link. Alternatively, you can adjust this directly from your Google search results page by clicking the star-inside-a-square icon next to the “Top Stories” header, highlighted in red above. From there, you can enter "Who What Wear" or the name of any other outlet, check the box, and click "reload results" in the bottom right corner.

Here’s How to Prioritize Who What Wear Articles in Your Google Search Results Here’s How to Prioritize Who What Wear Articles in Your Google Search Results

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The concepts behind the spring 2026 Schiaparelli collection began when Creative Director Daniel Roseberry read about the decline in movie attendance in recent years alongside the surprising increase in museum visits. "It struck me as completely logical," he mentioned in the show notes. "Our phones offer a mix of superficial entertainment with very short-lived appeal." He then questioned why this reality had been accepted without challenge. "Is this truly what we desire?" he pondered. Despite the abundance of entertainment in 2025, Roseberry felt that genuine inspiration is becoming increasingly scarce. Consequently, he aimed to encapsulate authentic and valuable inspiration for the collection named Dancer in the Dark. The latest runway show occurred at the Centre Pompidou, in the same space that hosted the Brancusi retrospective just eighteen months earlier. Roseberry wasn't trying to create a direct link between fashion and art but rather wanted attending a Schiaparelli show to evoke the experience of visiting a museum. "It should invoke the feeling of dancing alone at home after work. It should feel like dancing in the dark—equally freeing; equally private; equally joyful." Roseberry has carved his own identity at Schiaparelli, yet Elsa Schiaparelli, the founder of the house in 1927, remains a continual source of motivation. Roseberry stated, "Schiaparelli RTW has always occupied the space between commercial viability and creative release. Elsa was never a creator of new silhouettes—that was never her intention. She also wasn’t a genius at brand marketing. However, she was brilliant in her cultural engagement." This connection to Elsa is most apparent in the Schiaparelli jacket, which is simple and sharp, devoid of excess embellishments. It epitomizes discipline and restraint. Roseberry refers to this idea as "hard chic," an aesthetic also reflected in the column dresses. The trompe l'oeil knitwear was rendered in three-tone jacquards as a nod to Elsa's knitted pieces. Bias-cut dresses with tears paid homage to the 1938 Tears Dress, a Surrealist collaboration between Schiaparelli and Salvador Dalí. Roseberry emphasized the importance of creating accessories that would be as enjoyable as the ready-to-wear collection, which certainly was achieved. The Secret, Schiaparelli's padlock handbag, was designed in new dimensions to echo Dalí’s melting clocks. "Every shoe and handbag starts with sketches, which I believe is evident in the final items," Roseberry noted. The bag possesses a raw quality that contributes to its quirky charm; it does not take itself too seriously. For a considerable time, Roseberry felt uncertain about the common perception that his ready-to-wear collection resembled couture. Initially viewing it as a critique, he has since re-evaluated his stance. "Now, six years into this journey at Schiaparelli, what once felt like a drawback now appears to be a strength. Who wouldn’t want to engage in a fantasy that simplifies daily life? Why shouldn’t fashion—even everyday fashion—be considered art?" His spring 2026 collection illustrated just that, proving there's no reason not to don apparel that wouldn’t seem out of place in a museum—particularly when that apparel bears the Schiaparelli name. The concepts behind the spring 2026 Schiaparelli collection began when Creative Director Daniel Roseberry read about the decline in movie attendance in recent years alongside the surprising increase in museum visits. "It struck me as completely logical," he mentioned in the show notes. "Our phones offer a mix of superficial entertainment with very short-lived appeal." He then questioned why this reality had been accepted without challenge. "Is this truly what we desire?" he pondered. Despite the abundance of entertainment in 2025, Roseberry felt that genuine inspiration is becoming increasingly scarce. Consequently, he aimed to encapsulate authentic and valuable inspiration for the collection named Dancer in the Dark. The latest runway show occurred at the Centre Pompidou, in the same space that hosted the Brancusi retrospective just eighteen months earlier. Roseberry wasn't trying to create a direct link between fashion and art but rather wanted attending a Schiaparelli show to evoke the experience of visiting a museum. "It should invoke the feeling of dancing alone at home after work. It should feel like dancing in the dark—equally freeing; equally private; equally joyful." Roseberry has carved his own identity at Schiaparelli, yet Elsa Schiaparelli, the founder of the house in 1927, remains a continual source of motivation. Roseberry stated, "Schiaparelli RTW has always occupied the space between commercial viability and creative release. Elsa was never a creator of new silhouettes—that was never her intention. She also wasn’t a genius at brand marketing. However, she was brilliant in her cultural engagement." This connection to Elsa is most apparent in the Schiaparelli jacket, which is simple and sharp, devoid of excess embellishments. It epitomizes discipline and restraint. Roseberry refers to this idea as "hard chic," an aesthetic also reflected in the column dresses. The trompe l'oeil knitwear was rendered in three-tone jacquards as a nod to Elsa's knitted pieces. Bias-cut dresses with tears paid homage to the 1938 Tears Dress, a Surrealist collaboration between Schiaparelli and Salvador Dalí. Roseberry emphasized the importance of creating accessories that would be as enjoyable as the ready-to-wear collection, which certainly was achieved. The Secret, Schiaparelli's padlock handbag, was designed in new dimensions to echo Dalí’s melting clocks. "Every shoe and handbag starts with sketches, which I believe is evident in the final items," Roseberry noted. The bag possesses a raw quality that contributes to its quirky charm; it does not take itself too seriously. For a considerable time, Roseberry felt uncertain about the common perception that his ready-to-wear collection resembled couture. Initially viewing it as a critique, he has since re-evaluated his stance. "Now, six years into this journey at Schiaparelli, what once felt like a drawback now appears to be a strength. Who wouldn’t want to engage in a fantasy that simplifies daily life? Why shouldn’t fashion—even everyday fashion—be considered art?" His spring 2026 collection illustrated just that, proving there's no reason not to don apparel that wouldn’t seem out of place in a museum—particularly when that apparel bears the Schiaparelli name. Here is my complete review. Prediction: *This* Surprising Watch Trend Will Be the Most-Complimented Accessory of 2026 Prediction: *This* Surprising Watch Trend Will Be the Most-Complimented Accessory of 2026 Purchase it here. A New Era Begins at Loewe—and the Future Looks Promising A New Era Begins at Loewe—and the Future Looks Promising Here’s our analysis of Jack McCollough and Lazaro Hernandez's first appearance for the Spanish fashion brand at Paris Fashion Week. Daniel Roseberry showcased a real-life Schiaparelli fantasy to combat the current trend of sloppiness. Daniel Roseberry showcased a real-life Schiaparelli fantasy to combat the current trend of sloppiness. It's the type of collection that will make you pause your doomscrolling.

Here’s How to Prioritize Who What Wear Articles in Your Google Search Results

It's really simple.