I'm a big fan of this iconic brow product—it has just received a significant upgrade and is now even better.

      published

      25 November 2025

      (Image credit: @shawnasimonee) Although I've spent years as a beauty editor, I’m definitely not a brow expert. Some days, I can make my brows look defined and full in just minutes, while on other days, it takes what feels like forever to achieve any semblance of symmetry. Consequently, I’m always searching for a product that simplifies and standardizes this part of my makeup routine. Recently, I found exactly what I needed. Anastasia Beverly Hills has launched the Microstroke Brow Pen ($28), and it truly fulfills the promise of being simple and consistent. I’m a big fan of ABH’s renowned Brow Wiz formula, but somehow, this new product has managed to surpass it. If you're in the market for a brow product that appears natural, is quick to apply, and lasts the entire day and night, your search ends here. This has quickly become my new favorite, especially as holiday parties and beauty events ramp up this winter. Read on to discover everything I love about this formula, along with my other winter essentials from ABH.

      Anastasia Beverly Hills

      Microstroke Brow Pen

      If you're a big admirer of the original Brow Wiz like I am, you’ll likely appreciate this formula even more. This new pen takes everything I adore about Brow Wiz and enhances it significantly. While it utilizes a liquid formula that might be intimidating to some, I assure you, it only requires the lightest touch. The brush provides added dimension and fullness while maintaining a very natural appearance—not an easy feat. The pen is crafted so that each stroke mimics real brow hairs, blending seamlessly with your natural brow hair in a way that feels almost magical. As someone who isn’t a pro at shaping my brows, I also appreciate that the formula is quite forgiving. If I make a mistake in one area, it’s easy to clean it up quickly with a Q-tip. The liquid consistency makes this cleanup possible. Sometimes brow pencils can be more challenging to remove, and can smudge without caution, but this one fills in sparse areas effectively, even if it's not perfectly applied. If I accidentally over-apply in a certain spot, I can slightly smudge it along the brow for a flawless blend, showcasing the impressive quality of the formula. While I do enjoy a classic brow pencil like Brow Wiz, this new release from the brand has quickly established itself as my favorite. A pro tip I picked up from a makeup artist is to choose a color that’s a tad lighter than your brow hairs for a more natural look. I selected a shade that was slightly too dark, but it still looks fantastic. I’ll definitely be getting a lighter shade to see if it enhances the appearance even more.

      More Anastasia Beverly Hills Products I Love

      Anastasia Beverly Hills

      Luminous Foundation

      I’m a fan of dewy foundations, and this luminous formula from ABH is a standout—especially during winter. While some might shy away from the term "luminous," I find that this foundation doesn't come off as overly glowy. In fact, its luminosity is subtle and natural, giving a fresh and well-rested look without being shiny or glittery. It feels incredibly lightweight, like I'm wearing nothing on my skin when I opt for it. Plus, it never leaves my easily dehydrated skin feeling dry. It remains in place all day without that cakey sensation, while also keeping moisture locked in.

      Anastasia Beverly Hills

      Embers Mini Eyeshadow Palette

      One thing I can confidently say about ABH is that they know how to create exceptional eyeshadow palettes. This new mini version is one that I truly adore. The warm-toned shades are right up my alley, and I know I’ll be reaching for it for nearly every holiday party look this season. The colors are highly pigmented and feel wonderfully soft once applied to the lids. Their blendability is outstanding; the mattes and shimmers seamlessly melt into each other, and the champagne shades look fantastic on Black and Brown skin tones.

      Anastasia Beverly Hills

      Smooth Blur Contour Stick

      I’ve always found contour sticks somewhat daunting, but this one is really easy to blend and, like many other ABH products, provides a natural, seamless finish. The formula has a gel-cream texture that gives my cheeks a dewy, sculpted look whenever I use it. It also merges beautifully with the brand’s Luminous Foundation. Together, they create an airbrushed effect.

      Anastasia Beverly Hills

      Brow Wiz

      This is my all-time favorite product from the brand. Brow Wiz features a very sharp tip for precise application, and I always turn to it when I need to quickly sculpt and add fullness to my brows.

      Anastasia Beverly Hills

      Impeccable Blurring Second-Skin Matte Foundation

      Typically, I’m not a fan of matte foundations because they tend to make my skin feel dry over time