As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine.

As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine.

      The Lineup is a monthly series offering an exclusive look at the beauty routines of highly sought-after experts and tastemakers in the industry. Prepare for an insider glimpse at the essential products that play a vital role in their lives. Regardless of what my day holds, I cherish ten minutes of tranquility each morning and evening for my skincare regimen. However, after speaking with three-time founder Jenni Kayne, I feel inspired to enhance this cherished daily ritual. "I’ve always been attracted to the ritual aspect of beauty and the importance of taking quiet moments to feel centered," she shares with me. "Even from an early age, I appreciated the concept of doing simple things well on a daily basis."

      After establishing her California-inspired clothing and home décor brand, this appreciation for rituals also sparked her interest in skincare. It wasn't long before she envisioned her own line of clean, luxurious skincare and bodycare called Oak Essentials. Drawing inspiration from serene spas and calming natural ingredients, her products soothe both the skin and the mind.

      So, how did Kayne transition from fashion to clean beauty? "My pregnancy with my first child, Tanner, opened my eyes," she recounts. "I began researching ingredients and discovered how few options combined cleanliness with luxury." Consequently, she resolved to create those products herself, leading to the birth of Oak Essentials. You might be familiar with her highly popular Moisture Rich Balm ($88), but there's another product you definitely need to check out: The Refining Mask ($68). "From the very first lab sample, [it] transformed my morning skincare routine," Kayne enthuses. With its indulgent airy texture, soft-focus finish, and rich hydration, it's hard to resist stocking up on it. "I use it a few times a week to prepare my skin for the day, and it’s a ritual I always look forward to," Kayne states. "When skincare feels enjoyable and a touch luxurious, you maintain consistency, and that consistency is what I believe truly makes a difference."

      Curious about the other clean, spa-inspired products in Kayne's daily routine? Continue reading to discover them all, from a soothing blue-tansy oil and a luxurious body lotion to the $55 hand cream she can't live without.

      **Oak Essentials**

      Moisture Rich Face Balm

      "If I had to choose just one skincare product, it would be the Moisture Rich Balm. It’s our best seller and perfect for an instant hydrated, dewy glow."

      **Roz**

      Santa Lucia Heat Protectant Styling Hair Oil

      "This is essential for achieving the perfect air-dry."

      **Royal Fern**

      Skin Perfecting Essence

      "Everything in my routine seems to absorb more effectively after using this."

      **Oak Essentials**

      Ritual Oil With Blue Tansy

      "Our blue tansy face oil has the most grounding aroma. It's remarkable for calming and balancing my skin when it's feeling reactive."

      **Retrouvé**

      Dermal Defense Hand Cream

      "This is the hand cream I keep everywhere—in my purse, in my car, and on my nightstand."

      **Oak Essentials**

      Luminous Body Lotion

      "In my view, this is the finest body lotion available. It has a lovely scent and a perfect plush texture. I always apply it to damp skin for added hydration."

      **Marie Veronique**

      Soothing B3 Serum

      "This serum is fantastic for achieving a fresh, natural glow. I've been a fan of her entire line for years."

      **Roz**

      Foundation Hydrating Shampoo

      "It hydrates and gives my waves a bit of definition, which I need."

      **Roz**

      Foundation Hydrating Conditioner

      "Peptides are among my favorite skincare ingredients, so I love that Roz incorporates them into haircare as well."

      **Sarah Wragge Wellness**

      Alkalize Detoxifying Greens Powder

      "Every morning, I alkalize my body. It’s fantastic for digestion and keeps me feeling energized throughout the day."

      **Oak Essentials**

      Firming Plant Peptide Serum

      "A few pumps each morning, and my skin appears smoother, bouncier, and more awake. It’s like reversing the clock by five years."

      **Highbrow Hippie**

      Root Replenish Active Growth Serum

      "I appreciate that this supports scalp health, something we don't discuss enough."

      **Kiehl's**

      Original Musk Oil

      "I adore the earthiness of this Musk Oil. It also layers beautifully with all of our Oak fragrances."

      **Oak Essentials**

      Dream Bath Soak With Magnesium

      "I enjoy a bath with this magnesium soak most evenings. It helps relax my muscles and has a spa-like aroma."

As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine. As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine.

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As a founder in fashion, beauty, and home based in California, this single product transformed my morning routine.

Jenni Kayne is recognized for her namesake clothing line and her skincare brand, Oak Essentials, which focuses on simplicity. Discover the story to explore her best products for creating a spa-like atmosphere at home.