Pinterest has announced three fashion trends that are likely to go viral in 2026.
Pinterest does not make trend predictions casually. How do I know this? The evidence is clear: over the past six years, Pinterest's predictions have been accurate 88% of the time. "As a distinctive visual platform, our trend analysis extends beyond just search queries," the company stated. "We consider the entire spectrum—the colors, aesthetics, and styles that attract people. By examining year-over-year growth, we pinpoint the rapidly emerging trends and compile our insights into a forward-looking report." So, what trends are expected to emerge in 2026? The platform's latest report covers various categories, such as beauty, home, fashion, travel, food, and more, but I will concentrate specifically on fashion for this discussion. (For those interested in other sections, you can view the complete 2026 Pinterest Predicts report here.) As we near the New Year, let's get straight to the point. Read on to discover what insights I gathered from Pinterest's findings.
1. Brooches
The phrase "brooch aesthetic" saw a 110% increase when comparing Pinterest searches from 2024 to 2025. As noted during the event, the 2025 Met Gala red carpet was filled with brooches in various shapes and sizes. Particularly, Succession star Sarah Snook adorned her lapel with six different jeweled pins and highlighted a seventh on her collar.
(Image credit: Getty Images) Shop Brooches
COMPLETEDWORKS
Silver-Plated Brooch
GIGI BURRIS
Rhodium-Plated Brooch
2. Icy Blue
It’s Elsa's moment. Pinterest reports that searches for "icy blue" have risen by 50%, while the term "glacier aesthetic" has increased by 35%. Interestingly, there is also a growing interest in ice blue wedding dresses among Pinterest users. Who would have thought?
(Image credit: Getty Images) Shop Icy Blue
Amanda Uprichard
Ivy Dress
3. Glamoratti
(Image credit: Christian Vierig/Getty Image) "The decade of decadence is making a comeback—and it's about time," Pinterest noted in its report. "Tailored suits with sculpted shoulders are set to become much more prominent. Funnel necks will serve as the foundation of every outfit. And as for jewelry? Expect it to become chunkier, bolder, and more golden. This maximalist trend is being championed by Gen Z and Millennials." Shop "Glamoratti" Pieces
St. Moran
Chunky Chain Necklace
Apparis
Amara Leopard Pluche Faux Fur Bucket Hat
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Pinterest has announced three fashion trends that are likely to go viral in 2026.
Are you able to guess them?