Pinterest has just announced three fashion trends that are poised to go viral in 2026.
Pinterest does not make trend forecasts on a whim. How do I know this? The evidence speaks for itself: Pinterest's trend predictions have been accurate 88% of the time over the past six years. "Pinterest is a distinctly visual platform, so our trend analysis encompasses more than just search queries," the company noted in a statement. "We examine the full scope—the colors, aesthetics, and styles that attract people. By assessing year-over-year growth, we pinpoint the rapidly emerging trends and compile our findings into a forward-looking report." So, what trends are expected to emerge in 2026? The latest report from the platform covers various categories such as beauty, home, fashion, travel, food, and more, but this discussion will concentrate solely on fashion. (If you're interested in the other categories, you can find the complete 2026 Pinterest Predicts report here.) With the New Year just around the corner, let’s get straight to it. Scroll down to discover the insights I've gathered from Pinterest's announcements.
1. Brooches
The phrase "brooch aesthetic" saw a 110% increase when comparing Pinterest searches from 2024 to 2025. As I noted in real-time coverage, the 2025 Met Gala red carpet featured a plethora of brooches of various styles. Notably, Sarah Snook from Succession adorned her lapel with six different jeweled pins and placed a seventh on her shirt collar.
(Image credit: Getty Images)
Shop Brooches
COMPLETEDWORKS
Silver-Plated Brooch
GIGI BURRIS
Rhodium-Plated Brooch
2. Icy Blue
It's time for Elsa to sparkle. Pinterest reports that searches for "icy blue" have risen by 50%, and the term "glacier aesthetic" has seen a 35% increase. Surprisingly, there’s also a growing interest among Pinterest users for icy blue wedding dresses. Who would have thought?
(Image credit: Getty Images)
Shop Icy Blue
Amanda Uprichard
Ivy Dress
3. Glamoratti
(Image credit: Christian Vierig/Getty Image)
"The decade of decadence has made its return, and it’s about time," Pinterest highlighted in its report. "Tailored suits with sculpted shoulders are set to expand significantly. Funnel necks will become fundamental to every outfit. And jewelry? Expect it to get chunkier, bolder, and more gold. This maximalist aesthetic is being driven by Gen Z and Millennials."
Shop "Glamoratti" Pieces
St. Moran
Chunky Chain Necklace
Apparis
Amara Leopard Pluche Faux Fur Bucket Hat
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Pinterest has just announced three fashion trends that are poised to go viral in 2026.
Are you able to guess what they are?