From Blush Blocking to Cloud Skin: 6 Makeup Trends Expected to Dominate 2026

      Each year introduces fresh trends in fashion and beauty that, though not always noticeable to the average person, are influenced by the world around us. The resurgence of maximalist fashion and long hemlines in 2025 suggests economic instability, while the shift from "clean girl" beauty to more grungy and disheveled looks can be seen as a creative reflection of global turmoil. Using aesthetics for self-expression is a time-honored practice, which explains why the beauty trends of 2025—especially during an American election year—favor bold colors and striking statements over subtlety. In beauty, makeup is one of the most recognizable forms of aesthetic expression. Red lipstick, for instance, symbolizes both freedom and sensuality. While we can't predict the cultural trends and fashion influences that will shape makeup in 2026, we can rely on a group of skilled celebrity makeup artists who keenly observe the evolving beauty scene and have insightful predictions.

      "Fashion today emphasizes subtle structure with unexpected elements, and beauty is reflecting that," says celebrity makeup artist and Ciele Cosmetics founder Nikki DeRoest to Who What Wear. "People seem to be leaning towards looks that feel deliberate yet not overly refined." Fellow celebrity makeup artist Kelli Anne Sewell shares this sentiment, anticipating "a lot of blending, soft matte finishes, [and] rosy complexions and lips" in the upcoming year.

      With trends ranging from ethereal skin to vibrant lips, this year's focus is less about "adding" to your makeup and more about "editing" your routine. Here are six makeup trends to embrace before they become mainstream this year.

      **Top Makeup Trends of 2026**

      **Blush Blocking**

      Beauty enthusiasts have been applying blush generously for the last two years, but this year, these rosy hues will be used more thoughtfully and multifunctionally. "2026 will focus on a 'cheek-first' approach to makeup," DeRoest explains. "Blush is no longer just an accent; it's becoming the foundation of the entire look." Whether bright doll-like pinks or deeper, jammy tones, DeRoest sees trends moving towards "everything from soft, diffused color" to more sculpted applications. Imagine applying toasted blush in the hollows of the cheekbones instead of bronzer and using cream blush on the lips for a blurred, French-girl aesthetic (as shown by Mario Dedivanovic in his party-ready tutorial).

      **Cloud Skin**

      Celebrity makeup artists predict that complexions in 2026 will appear much less "wet." "Skin will maintain a radiant quality, but the finish is changing," DeRoest notes. While skincare may still celebrate the "glass skin" trend, makeup is moving away from that shiny appearance towards a softer, more diffused, softly covered skin. Sewell sees this shift as a direct response to the overly dewy trend of recent years. "Glassy, glazed-doughnut skin is out, and soft blur is in," she states. DeRoest describes this cloud-like complexion as a "smoother, gentler glow—like light reflecting off well-moisturized skin." To create this look, opt for moisturizing skin tints with light coverage or buildable foundations with natural or satin finishes. "For added depth, layer cream blush for glow or use a small amount of powder to mellow the finish," advises DeRoest.

      **Feathered Finishes**

      This trend is achieved not through specific products, but through technique. Fortunately, it’s very beginner-friendly. "Feathered" makeup is characterized by imperfect, blurred edges, often created using fingers. Sewell has noticed this subtle gradient of luminous blush into flawless skin and stained lips on the 2026 runways and expects it to be a major trend this year. The key? Don't obsess over perfect placement. "Use your favorite lipstick on your cheeks," suggests Sewell, an "old-school" method that gives a flushed, editorial look that feels intentionally loose. You can achieve a feathered flush by applying blush slightly higher on the face or sweeping it across the nose for a natural sun-kissed effect, explains DeRoest. This trend aligns with the current TikTok phenomenon showcasing Nina Park's blurred celebrity-inspired aesthetic. To replicate her soft lip-and-cheek look, pat lipstick onto the center of your lips and blend past the natural lip line for an effortless vibe. Touch up with luminous highlighters and swap sharp lip liners for brushes for this softly blended style.

      **Melted Matte Lips**

      "Next year marks a significant switch back to strong lips," says DeRoest. "After trends leaning towards soft, barely-there colors, people desire a bold statement—something that feels impactful and clean, while remaining easy to apply." The return of 2016-inspired makeup was evident this summer as music icons donned cut creases, intense highlights, and matte lipsticks at music festivals. However, this