Not Burgundy or Espresso—How to Style the High-Value Color Trend Everyone is Embracing Instead
As the burgundy and espresso color trends continue to rise in popularity, designers are already plotting their next successor. I should clarify that I don't believe these particular shades will fade away anytime soon; in fact, I've started to consider them as staple colors rather than fleeting trends. However, during the latest fashion month, designers came together to champion a new It color poised to take over the role that burgundy and espresso have come to embody—one that conveys a sense of richness in outfits. Enter royal purple, a deep, opulent shade of purple that carries connotations of royalty, wealth, and status inherent in its name. The history of this color goes back to 1600 BCE, when it was more valuable than gold due to the high cost of its production. By 2026, it will be the fashion insiders sporting royal purple first as they lead the way in showcasing this runway trend. This shade was prominently featured in the spring/summer 2026 and even fall/winter 2026 collections from designers such as Prada, Celine, Valentino, and Miu Miu, where it was integral to numerous runway looks. Naturally, purple can be somewhat challenging to style, so I've compiled a guide to help you wear it like a true fashion aficionado. Here are six foolproof ways to incorporate royal purple into your wardrobe in 2026.
**Opt for a Pop of Purple**
With a hue so vivid, a single burst of purple can significantly elevate an outfit's appeal. Swap a traditional black bag for a purple one, or choose a purple iteration of a classic shoe style—like these striking Dries Van Noten sneakers—to make the color feel much more accessible.
**Pair It With Dark Denim**
If your daily attire is often jeans paired with a simple top, take inspiration from this Kallmeyer model from the spring/summer 2026 runway, who matched a purple knit top with dark denim. This colorful top can breathe new life into your denim outfits, making them feel contemporary.
**Combine Purple With Red**
If you're on the cutting edge, you're likely not just experimenting with royal purple but styling it with vibrant cherry red. This combination originated from a leather look at Miu Miu, and since then, trendsetters have embraced pairing these two bold colors. Despite their contrasting nature, they harmonize surprisingly well.
**Embrace a Statement Coat**
Styling a bold color can often feel overwhelming, but wearing a statement piece like a coat or a dress that serves as a centerpiece does the styling work for you. Just add some accessories, and you're good to go.
**Make One Piece the Center of Attention**
A great trick for incorporating any standout color is to select a colorful item and use it as the focal point of your outfit. This approach works particularly well with skirts and tops, allowing you to pair them with classic black or neutral staples to highlight the vibrant piece.
**Experiment With Unconventional Styling Pieces**
The runways weren't just filled with royal purple but also featured more eclectic styling elements—bloomers at Prada, leather opera gloves at Balenciaga—showcasing various innovative ways to wear the color. Consider trying purple tights or a purple bra under a sheer top to showcase your styling ingenuity without overspending.
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Not Burgundy or Espresso—How to Style the High-Value Color Trend Everyone is Embracing Instead
Coded royalty.