Presenting a Carefully Selected Edit of the Most Stylish Pre-Fall Items in the Season's Top Color Trend.
I’m well aware that summer isn't over yet, but I've been noticing the arrival of pre-fall fashion finds on my favorite websites, which has sparked my anticipation for the upcoming season. As I perused the new items, one thing became abundantly clear: color. Designers aren’t leaving behind vibrant shades with summer. In particular, purple seems set to define fall and could potentially overshadow burgundy.
If you closely follow runway trends, this revelation likely doesn’t surprise you. Rich, bold shades of purple, such as violet and royal purple, were prevalent on the spring/summer 2026 runways and continued seamlessly into the fall/winter 2026 collections. This color was ubiquitous, appearing on trench coats at Celine, sheer skirts and blouses at Ferragamo, textured minidresses at Loewe, and asymmetrical maxi dresses at Tory Burch.
While many fashion insiders, myself included, embraced the color trend early last spring, it seems that the wider audience is just beginning to take notice and get excited for it this fall. So, brace yourself—more and more purple pieces will likely make an appearance as August progresses.
If you’re ready to embrace the trend, I’ve curated a selection of the most stylish purple pieces to carry you through the season, from a must-have V-neck sweater at COS to fluid trousers at Toteme. I’m certain these standout items will sell out by September 1. Scroll down to view and shop the complete collection, and remember, you don’t have to go for an all-purple look. I recommend subtly integrating the color into your outfits with a pair of flats, a handbag, or a simple tee.
**Shop Purple Pieces for Pre-Fall**
**Toteme**
Fluid Satin Trousers in Violet
**alex mill**
Prince Street Ballet Flats
Alex Mill’s debut ballet flats, made in Tuscany, come in 12 colors, with violet being my top choice.
*This just dropped. Get it before it sells out.*
**alex mill**
The Perfect Weekday Tote
This customizable tote is owned by everyone from Emma Chamberlain to Gwyneth Paltrow.
**ALESSANDRA RICH**
Ruffled Silk-Crepe de Chine Midi Dress
**ROXANNE ASSOULIN**
The Cubic Cluster Gold-Tone Cubic Zirconia and Crystal Necklace
I would pair this with a white button-down and black trousers.
**We the Free**
Ballad Reversible Tank
This tank is an incredible deal.
**Reformation x Courtney Grow**
Molly Maude Clutch
Fashion enthusiasts are obsessed with this clutch from Reformation's collaboration with Courtney Grow.
**FLORE FLORE**
Jill Organic Cotton-Jersey Tank
**Tom Ford**
Satin Vertigo Ankle Strap Sandal
The mix of violet and burgundy exudes elegance.
**Helsa**
Little Boy Tee in Stripe
For those wanting to dabble in the color trend, this cute purplish tee is a perfect choice.
**& Other Stories**
Mini Crossbody Bag
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Presenting a Carefully Selected Edit of the Most Stylish Pre-Fall Items in the Season's Top Color Trend.
From COS to Toteme.