
The Loves of My Life: Naomi Schiff
The most impactful interviews are often the most intimate. In "Loves of My Life," we delve into the individual behind their work, posing the crucial questions we've been eager to find out—the favorite dining spots, romantic locations, what they have saved on Instagram, their most cherished piece of jewelry, and the hidden treasures at the bottom of their handbag. Essentially, these are the genuine loves of their lives. Next up is Naomi Schiff. As a former racing driver, Naomi leverages her hands-on experience in her roles as a Sky Sports presenter, F1 analyst, and sport ambassador, all done with flair. Born in Belgium and raised in South Africa, Naomi first began racing at the young age of 11. What initially started as a pastime soon turned into a passion and quickly evolved into a profession. By 14, she was chosen to represent South Africa in the world championships, becoming the first woman of color to compete in this event.
In 2019, Naomi took part in the inaugural W Series, an innovative championship focused on empowering women in motorsports. Her participation in the W Series solidified her reputation as a top-tier driver and provided her the opportunity to race against leading female competitors worldwide. In 2020, Naomi retired her racing helmet. Inspired by the positive influence of the W Series on women, she dedicated that year to serving as a diversity and inclusion ambassador for the series, aiming to encourage more women to enter motorsports.
With her outstanding accomplishments in the W Series on the racetrack and her successful career as a presenter and analyst, Naomi has become a significant figure and a role model for aspiring female racers globally. Her triumphs in racing, along with her role as a presenter and advocate for inclusion in motorsports, establish her as a key player in reshaping perceptions of this elite sport. In 2023, she made history by becoming Formula One's first female ambassador.
What is your top restaurant in the world? And what do you usually order?
Le Colonel in Cape Town, particularly for the set menu with wine pairing.
What dish do you prepare to impress others?
I wouldn’t label myself as a chef, but I’d go for my sister’s Pomegranate Malaysian chicken.
What’s your preferred takeaway?
A burger. I love 'The Classic' from PNY Paris.
Is there something in your home that holds sentimental value?
All my racing suits and helmets.
What would we typically find at the bottom of your handbag?
Compeed plasters, lip balm, and a silk hair bonnet.
Who are the people that nourish your spirit?
My husband.
If you could spend your holidays in just one place forever, where would it be?
South Africa.
Do you have a piece of jewelry that is particularly meaningful?
Yes, my engagement ring and a necklace gifted to me by my mother-in-law on the morning of our wedding. I haven't taken it off since.
What do you enjoy doing in your free time?
Not that I have much since the schedule gets tight during the season, but I enjoy resting, recuperating, and having coffee with my friend, Jasmin!
Do you have a secret date-night location?
Champs De Mars, with a picnic in front of the Eiffel Tower!
Which piece of clothing would you never want to let go of and why?
My wedding dress, as it carries countless unforgettable moments and cherished memories.
What’s your most-played song on Spotify?
'I Adore You' by Arash, Hugel, and Topic.
What would we find in your saved folder on Instagram?
A lot of parenting hacks.
What’s your favorite city for fun?
Ibiza.
What’s an essential item you always pack for vacations?
For me, it’s always a silk pillowcase, SPF, a good blush, and sandals.
If you were to create a playlist of your life, which three artists or songs would feature most prominently?
‘Crazy in Love’ by Beyoncé; ‘Don't Let Me Be Misunderstood’ by Nina Simone; ‘She's Only Happy in the Sun’ by Ben Harper.
What beauty product can’t you live without?
Charlotte Tilbury's Magic Hydrator Mist.
What’s your comfort food?
I’m drawn to something that feels a bit indulgent yet healthy, like a chicken Caesar salad with fries on the side.
As a teenager, what adorned your walls?
F1 team posters.
What’s your favorite fragrance?
Versace Crystal Noir Eau De Toilette.
Do you collect anything?
I pick up a fridge magnet on every trip, especially ones featuring animals!
What’s your latest obsession?
Baby products, especially strollers! I'm exploring different models; it feels like the "car" of the mom world.
If you could only wear three brands for the rest of your life, which would they be?
For basics, Adanola. For tailored pieces, The









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The Loves of My Life: Naomi Schiff
Naomi Schiff, a former racing driver, presenter, F1 analyst, and ambassador, shares insights about the passions in her life.