TikTok Detectives Have Been Working to Reveal This Hidden Lip Balm for Weeks—We Have the Official Information.

      Never underestimate the influence of BeautyTok. This vibrant online community of beauty enthusiasts has sparked a series of micro-trends (Quiet luxury! Cottagecore! Tomato girl!), prompted the revival of beloved discontinued products (like Urban Decay's famous Naked Palette), and even uncovered brand secrets thanks to skincare-focused detectives. A recent buzz surrounding OleHenriksen serves as a prime illustration of the latter. The brand is well-acquainted with the power of virality. Its Pout Preserve Peptide Lip Treatment garnered numerous positive reviews on the platform, but the brand intended for a more subtle launch of its latest collection. TikTok, however, had other ideas. When a creator inadvertently leaked a product ahead of schedule, chaos broke out: Users began stitching videos inquiring about this item (which seems to be a new flavor of the aforementioned lip treatment), and comment sections were inundated with variations of "When is it launching?!" Additionally, a QR code was leaked, leading to an explosion of excitement from there. We must emphasize: Never underestimate the impact of BeautyTok.

      If this speculation has made its way into your feed, consider us your go-to source as we have obtained exclusive insights about this already-viral product—directly from the brand. Keep scrolling for all the eagerly anticipated details.

      Much of the TikTok excitement has focused on the new flavor of Pout Preserve, which is actually part of a larger collection. Introducing OleHenriksen's Peach Glaze collection, featuring three hydrating products designed for an allover glow.

      Let's begin with the most talked-about item—the balm. Pout Preserve has achieved cult status on its own due to its smooth application, glossy and non-sticky finish, and plumping formula. Packed with peptides, skin-softening butters, and deeply hydrating oils, the balm promotes collagen production, enhances lip volume, and reduces the appearance of fine lines over time. Plus, it boasts nostalgic yet sophisticated flavor and color choices, ranging from Strawberry Sorbet Glimmer to Cocoa Crème. Each dessert-inspired finish invites multiple applications.

      The new Peach Glaze treatment incorporates the same outstanding ingredient profile with a peach flavor and tint. It is shimmer-free, providing just the right amount of color to enhance your daily lip routine—ideal for everyday wear and perfect for summer. The sheer tint looks stunning on its own, but it can effortlessly be paired with your favorite lip liner. Trust us; it blends that creamy color flawlessly.

      OleHenriksen's Peach Glaze collection will also include a niacinamide serum infused with peach extract and vitamin C, as well as an ultrafine facial mist containing peach-fruit water, fermented peach extract, and cloudberry. The serum has a gel-like texture that imparts a dewy, light-reflecting sheen, making it a fantastic makeup prep step. You know how foundations tend to settle into fine lines or appear cakey throughout the day? This serum helps prevent that issue. Furthermore, a clinical study conducted by the brand found that 97% of participants noticed a reduction in pore size within a week.

      The Glow Mist is also a valuable addition to your makeup routine, serving as skin prep and a quick refresh for dull, thirsty skin. It leaves a hydrated, radiant finish that gives you that juicy look—similar to a fresh peach brimming with moisture.

      OleHenriksen fans will have to wait a few more days to add the Peach Glaze collection to their collection, as it is set to launch on July 10. However, you can sign up for Sephora's waiting list to know precisely when to purchase it. Given the considerable social media buzz it has already generated, we don’t anticipate any of the products staying in stock for long.

      In the meantime, check out our favorite OleHenriksen essentials:

      OLEHENRIKSEN Pout Preserve Peptide Lip Treatment in Strawberry Sorbet

      If you haven't tried Strawberry Sorbet, now's your chance.

      OLEHENRIKSEN Violet Ice Cold Plunge Pore Mask

      This purple clay mask acts like an ice bath for your pores.

      OLEHENRIKSEN Truth Juice Gentle Glow Daily Cleanser

      OLEHENRIKSEN Banana Bright+ Vitamin C Eye Crème

      This eye cream is exceptional. Inspired by brightening banana powder, it includes light-reflecting yellow pigments to instantly diminish dark circles.

      OLEHENRIKSEN Strength Trainer Skin Barrier Moisturizer

      This is a go-to moisturizer for one editor, who has already gone through three jars.

      OLEHENRIKSEN 10% AHA Lemonade Smoothing Scrub

      Unlike physical scrubs that can irritate sensitive skin, this ultrafine sugar formula is gentle. We recommend using it in the shower on your upper back to help with summertime congestion.

      OLEHENRIKSEN Après Skin Overnight Moisturizer + Mask

      Truly, this thick, whipped moisturizer is a lifesaver for inflamed