Welcome to the Autumn 2025 Issue of Who What Wear UK.

      Published

      3 September 2025

      Maxine Eggenberger serves as the Deputy Editor for Who What Wear UK and boasts more than fourteen years of expertise in fashion journalism. Since 2018, she has been producing engaging and authoritative content for Who What Wear UK, which includes runway reports, insights into emerging trends, extensive features, talent interviews, self-styled shopping stories, and her curated list of the best new purchases. She ensures the editorial standards are consistently high across the website, leads the editorial team in their keyword and search planning, collaborates closely with the fashion and beauty team on strategy, and continues to write many of her own pieces. Before joining Who What Wear UK, Maxine contributed to several publications such as Grazia, InStyle, Marie Claire, Elle, and Look, among others.

      Latest

      Hold the Sandals—This Is the Shoe Trend to Wear With Dresses in September

      As seen on Alexa Chung.

      By Allyson Payer

      You'll Spot These Denim Trends on Every It Girl This Fall

      No notes—just really good jeans.

      By Sasha Mironer