Sorry, Butter Yellow, but I'm ending our relationship for this even bolder color trend.
Ah, butter yellow. You had a wonderful moment. So soft, so refined, so very much of 2024. However, this year, while we enjoy our Aperol Spritzes by the pool, we must acknowledge the new trending color emerging: orange (or, to be more precise, Aperol Spritz orange). This vibrant hue is the clear standout trend of the Spring/Summer 2025 runways, appearing in collections across New York, Paris, London, and Milan. At Bottega Veneta and Prada, skirts in sunset shades looked perfect for a rooftop aperitif. In Paris, designers such as Dries Van Noten and Loewe showcased models in shades of popsicle orange and tangerine. British brands, including Burberry and Tove, also embraced the citrus-inspired color trend. Maybe it’s the summer warmth that has these designers opting for refreshing Aperol and Campari-inspired tones, moving away from spring pastels that have become outdated. Regardless, this summer is sure to be brightened by orange color trends. Clearly, butter yellow is fading, while Aperol Spritz orange is here to remain. Below, browse runway looks featuring the hottest hue of summer 2025, and check out our selection of orange color trend pieces to satisfy your fashion desires.
**Aperol Spritz Orange on the Runway**
- Burberry spring/summer 2025 (Image credit: Launchmetrics/Spotlight)
- 16Arlington spring/summer 2025 (Image credit: Launchmetrics/Spotlight)
- Prada spring/summer 2025 (Image credit: Launchmetrics/Spotlight)
- McQueen spring/summer 2025 (Image credit: Launchmetrics/Spotlight)
- Tove spring/summer 2025 (Image credit: Launchmetrics/Spotlight)
- Giambattista Valli spring/summer 2025 (Image credit: Launchmetrics/Spotlight)
**Shop the Aperol Spritz Orange Edit**
- Madewell: Cotton Perfect Crewneck Tee
- Bottega Veneta: Long Andiamo Clutch Bag With Handle
- Gucci: Jackie Small Patent Leather Shoulder Bag
- Cala De La Cruz: Siena Dress
- McQueen: Sleeveless Draped Silk Jersey Midi Dress
- Jia Jia: Carnelian Bracelet
- Savette: Symmetry Pochette
- Reformation: Sara Linen Dress Es
- RPZL: Rpzl Acetate Claw Clips
- Khaite: Simona Shoulder Bag
- Jacquemus: Orange Le Raphia La Robe Camisa Minidress
- Amina Muaddi: Cruise Juliette 45mm Patent Leather Sandals
- Never Fully Dressed: Rust Sequin Tank Top
- Tibi: Nylon Shirred Neck Top
- Anthropologie: The Somerset Linen Pull-On Pants
- Free People: Tia Thong Sandals
- Triangl: Maia Prika Bikini Set
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Sorry, Butter Yellow, but I'm ending our relationship for this even bolder color trend.
I'd like the orange soda, please.