Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous

Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous

      They've arrived! Well… almost. More than five months after Hailey Bieber teased a pair of Rhode-branded eye patches on Instagram, the brand has officially unveiled a new essential: the Peptide Eye Prep masks. Aside from the effective serum (which we'll detail shortly!), the bean-shaped patches are undeniably stylish. Scroll down to be among the first to get your hands on them, and get ready—you're about to see the distinctive Rhode logo everywhere.

      First up: the formula. Each patch is infused with four key ingredients renowned for their ability to tighten, smooth, and hydrate the under-eye area. Caffeine acts as a vasoconstrictor, helping to reduce puffiness; peptides provide skin-smoothing benefits and brighten dark circles; sodium PCA, an amino acid celebrated for its deep moisturizing properties, softens the skin; and glycerin, a humectant, attracts water to the skin’s surface for immediate plumping effects. Together, these components deliver a soothing, instantly cooling sensation without needing refrigeration (though you can certainly chill them briefly for enhanced de-puffing).

      The Peptide Eye Prep Set (12 Pairs Total)

      You can wear these eye patches whenever you like, but they're particularly beneficial as a prep step before applying makeup (hence the name, Peptide Eye Prep!). The masks are specifically shaped to cover the entire under-eye area, focusing on persistent dark circles in the inner corners and fine lines around the outer edges. Regarding the design, these patches are available in two styles: the iconic Rhode logo (as seen on Bieber in the photo above) and Rhode's signature "R" (shown below), which is exclusively available on the brand's website. As logomania manifests in the skincare industry (hello, Dior, Chanel, and Dolce & Gabbana), we can anticipate Rhode's branded masks to serve as a wearable accessory—especially if Bieber continues to sport them out and about.

      Stay alert for their official launch on October 9, as we anticipate they won't remain in stock for long. In the meantime, join the waitlist and explore some of our current favorite branded eye masks below.

      Shop Branded Eye Patches:

      Dieux

      Forever Eye Mask Reusable 100% Silicone Patches

      Topicals

      Faded Under Eye Brightening & Clearing Eye Masks

      Dolce & Gabbana

      No-Puff Caffeine Eye Patches

      YSE Beauty

      The Overachiever Brightening & Depuffing Eye Masks

      Shop More Rhode Staples:

      Rhode

      Peptide Glazing Fluid

      Rhode

      Pocket Blush - Toasted Teddy

      Rhode

      Peptide Lip Tint - Jelly Bean

      Rhode

      Peptide Lip Shape - Balance

      Explore More:

      Hailey Bieber

Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous

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Prepare Yourself—Rhode's Branded Eye Masks Are About to Be Ubiquitous

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