The Row's inaugural Autumn It Bag has arrived—and it could very well be the most sophisticated one to date.
"It's not just a bag; it's a Baguette." This memorable quote from Carrie Bradshaw, delivered during her mugging for the cherished Fendi Baguette in Sex and the City, solidified the silhouette's significance in fashion lore. Characterized by its elongated, slim, rectangular form that resembles a French baguette comfortably tucked under the arm, this style has endured well beyond the logomania that initially brought it fame. In fact, it's undergoing a resurgence, led by The Row's subtle interpretations.
Elsa Hosk sporting The Row Alma bag. The Row's interpretation of the baguette seems worlds apart from the Y2K original. The striking monograms and bold hardware are gone, replaced by soft leather, perfect proportions, and the understated design that has come to define the brand. This demonstrates that even one of fashion's most recognizable shapes can be reinvented through a lens of quiet luxury.
Elsa Hosk showcasing The Row Alma bag. The Dalia has already established itself as a must-have accessory. Seen on Dakota Johnson, Elle Fanning, and Emily Ratajkowski, its sleek East-West shape and minimal hardware have made it popular among those who favor a more subtle approach to luxury. A newer entry into the collection, the Alma offers a softer, slightly more sculptural version of the trend. With its elegant curved design and refined shoulder strap, it has already garnered affection from Elsa Hosk and possesses all the traits of The Row's next iconic handbag.
(Image credit: Backgrid) Available in a range of colors from classic black and deep dark brown to soft ivory and warm tan, there’s a shade to complement every minimalist wardrobe. If the chicest women in fashion are any indication, The Row's baguette bags are likely to be the standout It bags of autumn 2026. Continue scrolling to shop both designs.
Shop The Row Alma Bag
The latest addition to The Row's handbag collection, the Alma reinterprets the classic baguette shape with gently sculptural lines and a refined shoulder strap.
Chocolate brown remains predominant in luxury accessories, making this bag an ideal choice for autumn 2026.
For those looking to step beyond classic neutrals, this rich mustard shade is surprisingly versatile.
The Row Alma Shoulder Bag
A more spacious interpretation of the Alma baguette, ideal for everyday use.
Shop The Row Dalia Bag
Already adored by Dakota Johnson, Elle Fanning, and Emily Ratajkowski, the Dalia possesses all the traits of a potential classic.
A softer alternative to black, Walnut Shadow offers a rich, sophisticated, and subtly luxurious feel.
Shop More The Row Bags
The Agnes has become one of The Row's most recognizable bags, notable for its clean lines and elegantly understated design.
A favorite of Hailey Bieber.
The Row 90's Shoulder Bag
A true homage to the minimalist handbags of the late '90s, this sleek shoulder bag proves that simple design can be the most impactful.
Polished enough for the office yet equally chic on weekends.
The chic successor to the Margaux.
The Row Cecily Tassel Bag
Adorned with subtle tassel details, the Cecily provides a softer, more bohemian take on The Row's signature minimalism.
Other articles
The Row's inaugural Autumn It Bag has arrived—and it could very well be the most sophisticated one to date.
Although the Dalia has already achieved cult status, the newer Alma is set to become the signature bag of autumn for The Row.
