The Row's inaugural Autumn It Bag has arrived—and it could be its most sophisticated version to date.
"It's not just a bag, it's a Baguette." This memorable quote, spoken by Carrie Bradshaw during the theft of her cherished Fendi Baguette in Sex and the City, solidified the design's status in fashion lore. Characterized by its elongated, slim, rectangular shape that mimics a French baguette tucked under the arm, this style has survived the logomania that initially brought it into the spotlight. In fact, it is currently undergoing a revival, with The Row's subtle interpretations leading the way.
Elsa Hosk is seen with The Row Alma bag. The Row's interpretation of the baguette is a far cry from the original Y2K design. The bold logos and eye-catching hardware have been replaced with soft leather, flawless proportions, and a kind of understated design that has become synonymous with the brand. This showcases that even one of the fashion industry's most recognizable silhouettes can be reinvented through the lens of quiet luxury.
Elsa Hosk is spotted with The Row Alma bag. The Dalia has already established itself as a sought-after bag. Seen on Dakota Johnson, Elle Fanning, and Emily Ratajkowski, its sleek East-West shape and minimal hardware have made it popular among those who prefer a more subtle approach to luxury. A newer addition to the collection, the Alma provides a softer, more sculptural version of the trend. With its elegant curved shape and refined shoulder strap, it has already captured the affection of Elsa Hosk—and has all the attributes of becoming The Row's next iconic handbag.
(Image credit: Backgrid) Available in a variety of colors, including classic black, deep dark brown, soft ivory, and warm tan, there's a shade for every minimalist wardrobe. Given the preferences of fashion's most stylish women, The Row's baguette bags are on track to become the defining It bags of autumn 2026. Keep scrolling to shop both styles. Shop The Row Alma Bag.
The newest addition to The Row's handbag collection, the Alma reinterprets the classic baguette shape with softly sculptural lines and an elegant shoulder strap.
Chocolate brown remains a dominant color in luxury accessories, making this bag an ideal choice for autumn 2026.
If you're seeking to move past traditional neutrals, this rich mustard shade is surprisingly versatile.
The Row
Alma Shoulder Bag
A more spacious version of the Alma baguette, perfect for daily use.
Shop The Row Dalia Bag.
Already favored by Dakota Johnson, Elle Fanning, and Emily Ratajkowski, the Dalia has all the traits of a future classic.
A softer alternative to black, Walnut Shadow appears lush, sophisticated, and subtly luxurious.
Shop More The Row Bags.
The Agnes has emerged as one of The Row's most recognizable bags due to its clean lines and elegantly simple design.
This bag is a favorite of Hailey Bieber.
The Row
90's Shoulder Bag
A true homage to the minimalist handbags of the late '90s, this sleek shoulder bag demonstrates that simple designs can be the most impactful.
It is polished enough for the office yet equally stylish for weekends.
A chic successor to the Margaux.
The Row
Cecily Tassel Bag
Featuring refined tassel detailing, the Cecily provides a softer, more bohemian take on The Row's trademark minimalism.
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The Row's inaugural Autumn It Bag has arrived—and it could be its most sophisticated version to date.
Although the Dalia has already achieved cult status, the newer Alma is set to become the signature bag of autumn for The Row.
