Running to a higher level: new ambassadors presented the technological running collection of Demix clothing

      The brand of sports equipment Demix presents a new running collection of clothes, shoes and accessories for men and women. Her key idea is "Running to a higher level." Running gear reaches a higher level of technology, pleasure and style.: higher technique and speed, confidence and results.And all this gives you a new level of enjoyment from sports. As a continuation of the theme of development and renewal, the new brand ambassadors became the faces of the collection — Konstantin Plokhotnikov, multiple champion of Russia, Master of Sports of international class in athletics, and Ulyana Andreeva, winner of the Russian Championship, Master of Sports in athletics.

      Items from the new collection are designed specifically for running, taking into account the technology, functionality, comfort and style necessary for every runner. Thanks to their special materials and cut, they are ideal for running workouts and sports races at any level.

      The core of the collection is the new PACER ENRLITEPRO carbon fiber running shoes for road running training. The innovative model was tested at a research center in Singapore, and it was also appreciated by professional runners in Moscow, having tested technological and ultralight materials for fast and efficient running. The responsive foam in the sole with ENRLITEPRO technology makes the sneakers lighter and enhances forward movement, providing high energy return with every step. In addition, the sneakers use a carbon fiber plate, which gives each step an impulse to move forward thanks to a powerful rebound. This combination of technology and materials will allow runners to achieve even more impressive personal results, responding to the slogan of the advertising campaign "Running a level higher".



      The DemixRunning Tech line also includes functional clothing: men's T-shirts with cooling effect and moisture removal technology MOVI Cool+, shorts for men and women made of high-tech MOVI Wick fabric, which effectively removes excess moisture from the body, women's T-shirts also with MOVI Wick technology and sewn cups for comfortable support. The collection is complemented with accessories specifically for runners: socks, baseball caps and shoulder bags, so that everything you need is at hand.

      Demix created this collection, developing his philosophy of sports into pleasure. By inspiring people to actively train and participate in races, making running accessible and enjoyable, he helps turn every step into joy, and every activity or race into an adventure that motivates the runner to rise to a higher level.

      The new collection is already available in the Sportmaster and Demix stores.

      About Demix

      The first Demix collection appeared on the market in 2008. Demix collections feature an assortment of high-quality and high-tech equipment and equipment for training. The company is actively expanding its network of mono-brand stores, constantly developing new technologies and improving the design of its products.

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