If Erewhon Established a Dress Code, Dakota Johnson's Recent Outfit for Grocery Shopping Would Serve as the Model.
Whenever I engage with visitors from out of town here in Los Angeles, there’s one location that consistently tops their list of places to visit. It’s not the Venice Boardwalk, Dodger Stadium, the Hollywood Walk of Fame, or the Griffith Observatory. It’s Erewhon. I’m not joking. I’ll readily acknowledge that my sample group is somewhat narrow, as I typically meet with fashion industry professionals like editors and PR executives visiting from New York City. Nevertheless, there’s no denying that our city's priciest grocery store has become a tourist hotspot.
If you're interested in what people wear while browsing through aisles with $20 Japanese strawberries and $18 bottles of salad dressing, let me give you a clue: It resembles what Dakota Johnson sported on her latest trip to Erewhon. In fact, I might go as far as to claim that her particular outfit combination—a basic crewneck T-shirt, straight-leg jeans, and Gucci loafers—has become the unofficial uniform for Erewhon shoppers. It perfectly marries casual and luxurious styles. Scroll down to see her smoothie-and-grocery look and create a similar outfit for yourself.
On Dakota Johnson: Bottega Veneta New Knot Sunglasses ($720); Sophie Buhai ring; Gucci Brixton Horsebit Convertible Loafers ($1050)
Re-Create Dakota Johnson's Erewhon Outfit
Bottega Veneta
New Knot Sunglasses
Johnson's exact sunglasses are incredibly stylish.
H&M
Affordable Prices
H&M's prices are tough to compete with.
Nordstrom
High Waist Straight Leg Jeans
Don’t overlook Nordstrom's private label.
Gucci
Brixton Horsebit Convertible Loafers
Johnson has sported these shoes for over ten years.
Beyond Yoga
On the Down Low T-Shirt
This T-shirt boasts over 400 positive reviews on Nordstrom's site.
Madewell
The Dean Easy Straight Jeans in Northridge Wash
These Madewell jeans are a timeless option.
This price point is much more attractive compared to Gucci's.
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If Erewhon Established a Dress Code, Dakota Johnson's Recent Outfit for Grocery Shopping Would Serve as the Model.
These shoes are an essential part of the unspoken uniform worn by Erewhon shoppers.