The It Bag Endorsed by Celebrities That Everyone Will Have in 2026

      I have extensively studied It bags. As a handbag-enthusiastic editor, I have dedicated years to analyzing the rise of new styles, exploring pieces that have been iconic for decades, and more recently, investigating returning classics. It’s evident that 2025 will be the year of the comeback It bag, featuring designs like Chloé’s Paddington and Fendi’s Spy bag. With this nostalgic trend expected to carry on into 2026, I predict that the Bottega Veneta Campana will reach new heights of prominence that year.

      This year has been characterized by a sense of nostalgia, as luxury brands have revisited their archives to revive icons that remain relevant today. What distinguishes these luxury designers is their heritage. Years of expertise and iconic designs have solidified their reputation as top designer brands. Bottega Veneta is among these, celebrating its rich legacy with the return of the Campana.

      Our reintroduction to the Campana took place earlier this year, although the bag received a slight update to suit modern tastes. Originally launched in the spring of 2004, the bag was ahead of its time with its minimalist appeal and understated aesthetic, standing in stark contrast to the bold logomania of the '90s while aligning perfectly with the new millennium's focus on craftsmanship, hardware details, and texture. Consider Balenciaga's Le City bag with its metallic embellishments, or the sturdy locks on the Mulberry Bayswater and Chloé Paddington. For its comeback, the metal accents on the bag’s straps have been removed to enhance its sleek design, making it even more refined. This change has quickly attracted the attention of fashion-forward individuals and seamlessly integrated into the wardrobes of the most stylish celebrities.

      Long before the rise of the quiet luxury trend, Bottega Veneta prioritized expert craftsmanship and thoughtful design over labels. These bags don’t need to announce their origins to be appreciated; the brand’s iconic Intrecciato weave serves as a signal of their luxurious roots. The meticulously crafted leather, featured in Bottega’s signature bags, enhances the relaxed style of the Campana. With a slouchy, bohemian vibe, it marries form and function beautifully with its polished appearance and roomy interior. Today, the bag remains unlined, showcasing the precise Intrecciato pattern that has become emblematic of the brand, recognizable even without a label. For its return, the Campana comes in three sizes—small, regular, and large—with a variety of sophisticated color options available in both leather and suede. It has already joined Bottega Veneta's longstanding collection of It bags, like the Andiamo and the Clutch, all unique handbag designs that continue to maintain their esteemed position years after their initial launch. Preparing your wardrobe for 2026? Keep scrolling to shop the Bottega Veneta Campana bag.

      Shop the Small Campana Bag

      - Bottega Veneta: Women's Small Campana in Black: The shape adds a hint of structure to the soft leather weave.

      - Bottega Veneta: Women's Small Campana in Dark Barolo: This rich burgundy hue is selling quickly.

      - Bottega Veneta: Women's Small Campana in Pinecone: Secured with a charming leather tie and magnetic closure.

      Shop the Regular Campana

      - Bottega Veneta: Women's Campana in Pickle: The perfect companion for all your everyday essentials and more.

      - Bottega Veneta: Women's Campana in Black: This timeless black bag will remain a staple in your collection for years to come.

      - Bottega Veneta: Medium Leather Intrecciato Campana Shoulder Bag: This vintage silhouette still feels incredibly modern.

      - Bottega Veneta: Women's Campana in Sea Salt: Add a fresh twist to winter outfits with this cream version.

      - Bottega Veneta: Women's Campana in Mirth Washed: The latest hue to join the collection.

      Shop the Large Campana Bag

      - Bottega Veneta: Women's Large Campana in Amber: Made from luxurious suede for a richer feel.

      - Bottega Veneta: Women's Large Campana in Fondant: Many celebrities are opting for this exact style.

      - Bottega Veneta: Women's Large Campana in Black: If you prefer a subtle touch of weave, consider this smooth leather version featuring an Intrecciato detachable mirror charm.

      Shop More Bottega Bags

      - Bottega Veneta: Women's Andiamo in Dark Barolo: Carry by the sleek leather handle or wear it on your shoulder with the woven longer strap.

      - Bottega Veneta: Women's Andiamo Pouch on Strap in Fondant: A delightful touch of luxury.

      - Bottega Veneta: Women's Andiamo Clutch in Black: I often see stylish women spotted with the Andiamo Clutch.

      - Bottega Veneta: Women's Parachute in Amber: The metal